Urban Contemporary Radio Stations


Also known as urban or rhythm and blues, urban contemporary programming primarily consists of black artists. Musical styles include rap, hip-hop, house, soul and new artists. Urban contemporary radio stations are located in major cities with large African-American populations. Playlists are mostly made up of current R&B and hip-hop music, but some stations play soul from the 1970s and early 1980s. The listeners are primarily African-Americans, ranging from 18 to 34 years old, with about the same number of female as male listeners. Some variations of the urban format cater to older listeners:

Urban AC programming includes more soul and ballads than rap and hip-hop.

Rhythmic oldies, or jammin’ oldies, includes motown, disco and dance from the ’70s, ’80s and early ’90s.

Examples of urban contemporary artists include Usher, Lil Wayne and 50 Cent.

Examples of urban contemporary songs:

1. Usher, “Climax”
2. Rihanna, featuring Chris Brown; “Birthday Cake”
3. Beyonce, “Love on Top”
4. Drake, featuring Lil Wayne; “The Motto”
5. Kirko Bangz, “Drank in My Cup”


Urban Contemporary Radio Station in Las Vegas listening area


Las Vegas, NV

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